Product Launch Marketing Plan

Create a comprehensive marketing plan for the launch of [product/feature]. Include: 1) Launch goals and success metrics, 2) Target audience segments with messaging for each, 3) Positioning and key messages, 4) Launch timeline with phases (pre-launch, launch, post-launch), 5) Channel strategy with content types for each channel, 6) PR and media relations approach, 7) Customer communication plan, 8) Sales enablement materials and training, 9) Budget allocation by activity, and 10) Measurement plan for tracking launch effectiveness.